Jon Bernbach


The Atlantic Monthly

Deliverables

Proposal Booklet Design

The Challenge

The Atlantic Monthly needed periodic proposals for advertising sales calls. They had to be customized, original and executed within a very limited time.

The Solution

We created a template that reflected the Atlantic Monthly's well-respected brand and image but was easily customizable for the wide range of potential advertisers across multiple sectors, in this case, the software industry.

Screens

  1. Proposal cover
  2. Proposal cover detail
  3. Inside layout
  4. Inside layout detail
  5. Inside layout
  6. Inside layout detail